Cafe Witness

Friday, July 06, 2007

Leave Your Keys in the Fridge: How to Make Web Video the Ask a Ninja Way

I was fortunate to see Douglas Sarine and Kent Nichols (of Ask a Ninja fame) do their "45 Minute Film School" presentation at the Blogference this week. The pic above links to a 5 minute highlight reel from their speech.

Tellingly, it begins with a slide called "Legal," because they advise entering the web world (or any world) with a clear understanding of your business goals AND the roles you and your partners are expected to play.

Other highlights:

- "Make it faster. If you think it makes sense, speed it up. You should be uncomfortable with the speed of your own video."

- "Only use what you have. If your friend has a Ferrari -- or a camera -- YOU don't have that Ferrari -- or that camera."

And, my personal favorite:

- "Put someone's keys in the fridge." (If this means nothing to you, you're probably not creating web video.)

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  • thank you for taking us on your journey! very useful stuff, especially enjoyed the audio portion. The keys in the fridge thing is an old skool film school lesson. ;-)

    By Blogger newmediajim, at 12:33 PM  

  • Just read a comment you posted on the Yahoo group, and clicked your link to your blog...great stuff here, thanks for posting this wrap up...since I live in Japan, getting over the US once a year is asking a lot...thanks for posting this one!

    By Anonymous Anonymous, at 11:07 PM  

  • I heard the keys story. It works.

    By Blogger Clintus McGintus, at 10:52 PM  

  • I think that it is so common, one day I and a friend went to a bar, we was drinking a loot , when we decided to go home, the keys were into the cars, of course the car was closed!!!hahahahahah!!! what funny situation!!22dd

    By Anonymous buy viagra without prescription, at 12:00 PM  

  • Quite worthwhile info, much thanks for the post.

    By Anonymous, at 8:18 AM  

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