Leave Your Keys in the Fridge: How to Make Web Video the Ask a Ninja Way
I was fortunate to see Douglas Sarine and Kent Nichols (of Ask a Ninja fame) do their "45 Minute Film School" presentation at the Blogference this week. The pic above links to a 5 minute highlight reel from their speech.
Tellingly, it begins with a slide called "Legal," because they advise entering the web world (or any world) with a clear understanding of your business goals AND the roles you and your partners are expected to play.
- "Make it faster. If you think it makes sense, speed it up. You should be uncomfortable with the speed of your own video."
- "Only use what you have. If your friend has a Ferrari -- or a camera -- YOU don't have that Ferrari -- or that camera."
And, my personal favorite:
- "Put someone's keys in the fridge." (If this means nothing to you, you're probably not creating web video.)